Workshops
Hands-on sessions for founding teams that have to sell.
Half a day, your team in a room, and a working output at the end. Not a lecture. We build on your real ICP, your real deals, your real stack. A good way to work with me before a full engagement, and to see how I think.
GTM Foundations
For a founding team with a product and no clear commercial motion yet. We nail the ICP, sharpen the positioning and pricing, and design the first outbound. You leave with a plan your team can run on Monday.
AI for GTM
The GTM stack was built to make selling easier and often becomes the work itself. We build a lean stack that gives selling time back: what to automate, what to drop, and where a human still closes the deal.
"I brought Maxime in as our founding GTM, and he built the commercial side of Memtrace on his own. He does what he says, and he works. Memtrace is a deeply technical product and Maxime is not an engineer, but he still got senior engineers to take it seriously and evaluate it on their own terms. If you run a company and can't reach the people who need your product, talk to Maxime. Helping build that bridge is what he did for us."
"Maxime was on the journey of scaling Memtrace as a founding GTM. I ran leads next to him, and he is a source of knowledge in reaching customers. His skills complement mine well, he designed a repeatable, tested way to run outreach, and he took our technical work and turned it into language a buyer understood. He does what he says, and the company came first in every call. If you're technical and want help getting your product in front of the right teams, Maxime is who you want."
"Highly driven, with a real gift for listening to clients, Maxime always works to find and propose the best solution for his partners. It will always be a pleasure to work alongside him again."
"Working with Maxime day to day is a real pleasure. Dynamic and rigorous on every project, he also brings rare professionalism. Finding solutions for his clients is his priority."
"Maxime is an asset to any team or company. He has tremendous energy, a force of nature. He starts every day with a steel mindset and carries his enthusiasm and his passion for client service to everyone around him. A real joy to work with."